The process of creating stories within a workshop is as important as the end product. But there is an inherent tension between making a communication product that speaks for itself – which is powerful enough to elicit a strong emotional response from an audience or change their views – and one where the emphasis is on the integrity of the process. A process that is concerned with engagement and voice has participation at its core. A process overly concerned with the quality of the final product will privilege this end at the expense of the means by which it is arrived.
As with every truly participatory process, getting the best out of creative storytelling takes commitment. It involves people using unfamiliar technology and developing personal stories, which takes time. It is also worth budgeting additional time for the unexpected technical hitches that invariably accompany the use of technical equipment.